I hated xplay's review of XI years back, you couldnt even really call it a review it was like "we logged on for a half hour got to level 5 and that's our review."
They didn't even comment on how amazing the story line was or anything to look forward to in the game, but they did have enough time to say how there were alot of JP players who have been playing for a while?
blah glad to hear they made a comment about something other than WoW or star wars( even though that game does look pretty sick)
Honestly, I don't see how you can get a reasonable opinion valid enough to provide an (allegedly) unbiased "media review" of the game in less than a day's worth of playtime.
I think the thing that ****** me off about G4 the most (once you set aside the fact that they killed TechTV, which I'm still sore about) is the fact that their opinion is directly proportionate to popularity and marketing. They spend way too much time touting how great the most popular stuff is and give only parting insults to unpopular things.
Now I'm not going to claim that how good a game is does not contribute to its popularity, but that's a one way street. It's logical that a good game could be popular, but it's illogical to claim that a game is good -because- it is popular.
Even in the commercials for WoW, the biggest part of the game they emphasize is not the game itself, not the leveling system, not the endgame, not the UI, not the customization; no, they focus around "This is a celebrity that plays the game. Everyone plays the game. Why aren't you playing the game?"
I won't even debate that the "Everyone is doing it but you" marketing method is effective. It works with a lot of products; not just MMORPGs but everything from retail stores to car insurance to fast food to vehicles to alcohol: Advertising the popularity of a product -does- sell more of a product because of the average person's inclination to be doing whatever is "popular"; it's why your typical **** sapien is one that shops at American Eagle, drinks Pepsi, eats M&Ms, listens to Beyonce.... it's why another **** sapien who shops at Hot Topic, drinks Faygo, eats Pocky, listens to Combichrist is "weird": Because they pick something different.
Without going further down that road, let me get back on topic:
That's all G4 is. They're a media source that reaffirms the popular opinion. They tell you what everyone else likes and display it as good. They tell you what everyone else dislikes and display it as bad.
Now sometimes a product is genuinely unpopular because it is bad, and sometimes a product is genuinely popular because it is good. But regardless of how good or bad a product is, G4 will polish a **** if that **** is topping the sales charts. Very little of their reviews actually review a product on its own merits; they are very heavily weighted by marketing and sales of the product.
If I want to know what everyone else is playing, I'll trust G4. If I want to know what -I- will like, I'll look elsewhere.