I'm a little confused about how /sh works. Every time I used /sh, I get no responses. I also don't see anyone else chatting in /shout. What is the distance on this? The world feels empty to me without seeing random spam =(
If it's like FFXI, /shout is seen/heard in the entire zone.
As for chatting in shout that's pretty much a no no. I wouldn't expect many people to chat in shout.