The thing is there where and are a lot of people that just quit at release because of the horrible UI lag/design
Yeah, some of my RL friends are included in that category - and when they quit I asked them for a list of things they'd like to see fixed before giving it another go. All but 1 of those things (forget which without checking the list) have been fixed (not even promised, but actually fixed!) and I told them, but they're still giving me the "Well we bought Cataclysm now so we'll come back when we're bored of this content."
I think for them in particular (which is who I had in mind when I answered) It's going to take something bigger than promises & plans (though I think that will help a lot of other people decide to try again).
I sadly think the UI did push people away, but to bring them back might take just a bit more than "Sorry everything was shoddy. It's good now." Something shiny like "Look how cool company ships are! Don't you want one?"
I agree it's a win/win, but timing (as they say) is everything and I (for example) am not going to bother trying to peer pressure my friends (allegedly enjoying Cataclysm) until there's something MORE for them to enjoy in XIV than less lag and a sort feature.
I'm not trying to shoot you down at all, either. Please don't take it that way. Edited, Dec 21st 2010 10:01pm by Kirutaru