And now it says it's been up for 40 minutes, and mine still doesn't work -.-
UPDATE: Now my PSN account is locked because I tried to redeem the code so many times, since I foolishly assumed I would be able to redeem it at midnight on the 27th, which was 14 hours ago. I called Sony & they said I have to wait 24 hours before I can try again. They also asked for the code & then told me that it wasn't a valid PSN code. I had to send them a picture of the booklet & a copy of my receipt to prove that I am legit. Well done, Sony & Square.
Edited, Aug 27th 2013 1:51pm by Nainz